MUMBAI: It was a sumptuous delicious collection almost good enough to eat and with a title like “Gelato” the famous Italian ice-cream, Jatin Varma captured all eyes as his creations glided down the catwalk. The sorbet colours the light fabric textures, the delightful drapes were the strong points of Jatin’s great Summer/Resort 2011 look at Lakmé Fashion Week.
Staying true to his theme, Jatin worked with four colours in irresistible melon pink, blue, white and dollops of yellow. To match the mood and taste of the inspiration, Jatin chose soft sensuous silk, organza and taffeta to create the most feminine drapes and discreet volumes for the skirts which ranged from slim to full flare.
One shoulder frilled creations, diagonal pleated minis, dresses with flowing trails and basket weaves for bodices added that extra ‘oomph’ to the collection. The elegant swirls on the garments inspired by the waves of ice creams in a store gave the ensembles that sumptuous appearance. Jatin’s collection was an artful study in different interesting stylish pleating, drapes and ruffles techniques for the utterly feminine trendy minis and Red Carpet gowns.
“Gelato” was a collection that was not only mouth-watering to look at but very eye catching and will prove a great seller for Jatin Varma for the summer season.
Having graduated from Pearl Academy of Fashion, Jatin Varma’s career has been on a meteoric rise. Having showcased in Paris for the Vendome Luxury Show 2008 & at London Fashion Week 2009, where British Supermodel Sophie Anderson sported his distinctive creations. His design philosophy focuses on strong graphic shapes, fluid silhouettes and bold design elements all echoing urban chic.
The innovative drapes & creative selection of the colour palate create a young, vibrant statement, with the chutzpah of glitz and glamour. Early this year, his one of kind creations have been spotted on the red carpet at the Grammy’s in addition to being picked personally for Jennifer Lopez. Having globe-trotted across various international fashion weeks such as Paris, London, Dubai & Croatia, his designs are very well received by all and is known for his young and fresh collection. He is glad to be showcasing at India and that too at the LFW this year.