Posted in Brand, Career, Design, Education, Jewellery, Luxury brand;Malls

Branding Strategies in Luxury’ views by Dr.Tarun Panwar Head,Business development Pearl Academy


Dr. Tarun Panwar presented his views on ‘Branding Strategies in Luxury’ at ‘360 Design Workshop’  and how  various luxury brands in Jewelery sector around the global  during the 11th edition of India’s largest glimmer and glamour event, Jaipur Jewellery Show. 

blog-Times of India_Jaipur Times - 2nd Jan, 2014

Source: by Shivani Thakur Assistant Manager – Public Relations Pearl academy

 article  in  –Times of Times of India,.Jaipur edition  —01-01- 2014



Posted in Career, Designing, Education, Jewellery

Jewellery design to emerge as a top career option by 2015: ASSOCHAM

According to a recent survey by apex industry body ASSOCHAM, the gems and jewellery industry in India is likely to reach Rs. 2.13 lakh crore by 2015 and is persistently growing at a steady rate of 15 per cent. The domestic gems and jewellery market is currently poised at Rs. 1.22 lakh crore. Under such heavy invasion of growth, Jewellery designing will be considered as one of the affluent career options in Indian employment market.

In line with the expected growth, premier institute in Jewellery Designing, Pearl Academy of Fashion has observed a steady surge in the demand for the course over the past couple of years. Jewellery has always been an integral part of Indian culture and the sector has witnessed major changes in product styles, aesthetics and retail environments with rapid growing change in socio-cultural scenario of the country. The India aesthetic heritage coupled with the industry growth offers scope for professional growth in the industry.

Jewellery industry needs manpower which is trained in various facets of this business. Structured training through a well developed curriculum could do wonders for this industry as well as provide innovative designs on new materials to consumers. Jewellery Designing course offered at Pearl Academy of Fashion equips students with comprehensive skills and knowledge in jewellery design on latest global design trends as well as experience and knowledge of marketing, management of a jewellery business.

The course is structured in such a manner that graduates are employed as designers in a range of business and manufacturing sectors including jewellery and lifestyle products or they develop their own entrepreneurial setup. The institute till date has recorded 100% placement for its student after the completion of their course.  The academy placement cell has witnessed participation of renowned jewellery brands including leading jewellery brands like Tanishq, Gitanjali, Mirrari Jewels and many more that offer handsome pay package to the aspirants along with multiple employability options such as Designers with Production Houses, Fashion Jewellery Designers and Accessory Designer.

source: Indian Infoline News

Posted in Career, Crafts, Designing, Education, Fashion, Jewellery, Make up, Management

Admissions open at Pearl Academy

Pearl Academy of Fashion has announced admissions to its four-year B.A. (Honours) programme in a host of fashion-related disciplines including fashion, textiles, jewellery, interior architecture, communication, fashion styling and image, fashion media communication, fashion business management and fashion retail management.

In order to apply, students must have passed Class XII with a minimum of 50 per cent from any recognised Board. Applications forms can be obtained online from The last date for receiving application is May 14. The entrance test will take place on May 22 at New Delhi, Jaipur, Chennai, Kolkata, Mumbai, Lucknow, Chandigarh, Ahmedabad and Kochi.

Selection for all courses will be based on a general proficiency test, design aptitude test, group discussion and personal interview.

source: The Hindu

Posted in Designing, Fashion, Jewellery

Short term certificate programmes

Short Term Certificate Programmes
Duration: 1 Years
Eligibility: 10 + 2
Pearl Academy of Fashion
Programmes Eligibility Duration
Fashion Clothing
(Women’s Wear)
10+2 , preferably 1 year industry experience in garment industry 1 Year
Jewellery Design 10+2 & industry nominated students with basic english knowledge 1 Year
Pearl Academy of FashionApplication Kit (Download)

for more information click here: Pearl Academy of  Fashion, Jaipur

Posted in Career, Designing, Jewellery

Jewellery Designing – A Career with Glittering prospects

An critical rising zone of Indian economy, gem as great as valuables is a heading unfamiliar sell earner for a country. The nation consumes around 800 tonnes of bullion that comment for twenty % of tellurian bullion expenditure as great as scarcely 600 tonnes of this goes in to valuables making. The Indian trinket market, that is estimated to be US$ 13.5 billion in mercantile 2006-07, accounts for 8.3 % of a tellurian trinket sales, according to a investigate by KPMG.

The enlarge in purchasing relation of a center category as great as surging income levels have resulted in expenditure expansion of gems as great as trinket by about eleven % in a 5 year generation preceding 2006-07. It additionally contributes over fifteen % of a sum exports of nation as great as provides practice to 1.3 million people without delay as great as indirectly. The twin vital segments of a gem as great as valuables courtesy in India have been bullion trinket as great as diamonds. The grant of bullion valuables is about 80 % of a sum valuables market, with a change comprising built studded jewelry, that includes diamonds as great as gemstone studded jewellery.

Today, trinket conceptualizing as a career is customarily grabbing general attention. India has assembled award-winning trinket as great as appendage designers. Industry Experts hold that It’s a great time guys to cruise of trinket conceptualizing as a career option. Till hardly 10-15 years back, trinket conceptualizing was cramped to a couple of goldsmiths. “But currently things have changed”. Jewellery conceptualizing has come out of a closet: It is no longer a isolated traffic carried out by semi-literate goldsmiths in family vaults, upheld down similar to a well-kept tip from epoch to generation. Instead, interjection to a advances in technology, it has landed upon a sketch house with a little firms even regulating computer-aided designs to emanate artistic pieces in practical reality.

With a entrance of large players similar to Tanishq, Swarovski, DeBeers, D’- damas, a changeable bearing upon gems as great as stones rsther than than pristine bullion is giving a large pull to a organized gems as great as trinket industry. On a behind of a sizzling expansion of a organized trinket industry, distinguished pursuit openings as great as stimulating entry-level salaries, it’s a excellent epoch to cruise trinket conceptualizing as a career preference.

Most    trinket conceptualizing courses have been of 6 month to two-year duration. The following have been a conjectural institutes as great as courses –

College Britanica, Britanica House-38, Sectoir-32, Institutional Area, Sector fifteen Crossing, Nh-8, Gurgaon (Haryana) offers degrees & diplomas in trinket design. Delhi Institute Of Fashion & Technology, 9,Community Centre, East of Kailash, New Delhi offers 1-year Diploma & 6-month Professional Certificate in Jewellery Designing. Gemmological Institute Of India, 29,Gurukul Chambers, 187-189, Mumbadevi Road, Mumbai 400002 offers Diploma courses in Gemmology, JD, Diamond grading & association march in Gemmology. Gemstone Artisans Training School, Jhalana Mahal, Jaipur 302017 offers Courses in Cutting & Polishing of Diamonds & Coloured stones. The Gemmological Institute of India, twenty-nine Gurukul Chambers, 187-189 Maumbadevi Road, Mumbai-2 offers programmes in Gemmology; Diamond Grading as great as Assorting, Pearls Wigan as great as Leigh College (India), Nehru Place, New Delhi National Institute of Fashion Designing-NIFT -The Karnataka State Cooperative Marketing association Building, No.8, Cunningham road, Bangalore-560 052, Sector III, Salt Lake City, Kolkata (West Bengal), NIFT Campus, nearby Gulmohar Park, NIFT Campus,Hauz Khas, New Delhi. Aalisha Polytechnic, L-2/47,New Mahavir Nagar, Outer Ring Road, Vikas Puri, New Delhi 110062. Indian Diamond Institute-Stardar Vallabhbhai Patel Centre Of Jewellery Design & Manufacture, Katargam, GIDC, sumul Dairy Road, Katargam Post Box 508, Surat 395008  offers assorted diploma as great as grade courses. Pearl Academy of Fashion, Delhi Campus – A – 21/13, Naraina Industrial Area – Phase II,  New Delhi – 110028., Chennai Campus – 82, Sterling Road, Nungambakkam, Chennai – 600034, Tamil Nadu. Ludhiana Campus- 178, Col. Gurdial Singh Road, Civil Lines, Ludhiana – 141001., Bangladesh Campus- H.N.#11 , Road #6, Baridhara, Dhaka., UAE Campus -P.O.Box: 31918, Sharjah, United Arab Emirates.Ph.: 971 06/5540661, 06/5540663

Resident as great as Distance Education programmes have been charity by

Indian Diamond Institute, Katargam, GIDC, Sumul Dairy Road, Surat-395008 Indian Gemmological Institute, Barakhamba Road, New Delhi-110001 Department of Geology, St. Xavier’s College, Mumbai-400001 teaches Jewellery Design; Gemmology; Diamond AssortmentGemstones Artisans Training School (sponsored by GOI), Jaipur-302017 trains for diamond/ phony gemstones slicing as great as polishing S.G. Jhaveri Centre for Diamond Technology, Shri Bhagubhai Mafatlal Polytechnic,Vile Parle Mumbai-400056 (Diamond Technology) Jewellery Product Development Centre, Commerce Centre, Tardeo, Mumbai-400034
Gem & Jewellery Export Promotion Council, Jaipur-302003 National Institute of Fashion Technology’s (NIFT’s) Accessory Design march could additionally lead up this profession. Jewellery Design & Training Institute (JDTI), NOIDA charity a sum operation of courses traffic with all aspects of a Gem as great as Jewellery Industry together with :
Jewellery Design; Jewellery Design & Technology; Gemmology; Finishing, Polishing, Repairing Mould-making; Market Research & Presentation, etc. Small Industries Services Institute, Guindy, Chennai-600032 trains for Gem Cutting & Polishing

The comforts supposing during a institutes have been state-of-the-art as great as entirely versed with a ultimate anxiety element as great as machinery. The workstations have been generally written for fatigue-free prolonged hours. The classrooms have been specifically assembled to produce use from boredom. Those who have privileged their as good as twin have been authorised to request for trinket conceptualizing courses. Admissions have been upon a basement of an interview.

Here have been a couple of options of pretentious Career in margin of Jewellery-

Fashion Jeweller/ Artist Jeweller/Jewellery engineer / Designer/Freelance designer  : Someone who designs trinket by renderings as great as drawings, models or even polish originals might be in use by a association or self employed. It is not required to know how to have a jewellery, customarily how it is made. Jewellery is no longer purchased with customarily a unique worth of bullion in mind. The operative lady wants smart as great as organic trinkets, that can be ragged during office, during home as great as upon outings. , a operative lady wants to have a conform matter and, upon a alternative hand, she wants trinkets for unchanging wear. That in spin has spawned a lifestyle courtesy as great as direct for trinket designers.

Goldsmith/ Manufacturer: anything from tiny prolongation runs to mass production, from use work for others to selling one’s own line. The art of creation trinket has been a corner of normal ‘kaarigars’ or goldsmiths who have hereditary a imagination from their ancestors as great as have played a twin purpose of engineer as great as manufacturer. During those days, trinket conceptualizing as a career had been singular to a kaarigars as great as a single could sense this contention customarily by apropos an neophyte to an gifted jeweller. But currently with a blast in a conform as great as accessories arena, a margin is apropos a remunerative career that offers a stimulating destiny for those who have been preoccupied by gems as great as jewellery. A brand new multiply of trinket designers as great as professionals similar to gem appraisers have been in great direct with a flourishing marketplace for branded ornaments.

Production Bench Worker: a goldsmith who specializes in prolongation work, anything from using a punch press, a mechanism logging hire (coming soon) to repeated palm work. Not customarily tall standing work.

Repair person: specializes in repairs. Often a most appropriate approach of starting as great as guidance trinket skills as great as a basement of most a successful trinket business. May be in use by a store or have ones own use commercial operation or sell outlet.

Stonesetter: a secure in use on all sides or a use association for trinket stores as great as goldsmiths; a great setter earns really great as great as is great respected.

Caster: possibilities embody practice or a use company. Good prospects for an assertive tiny company.

Gemologist/Appraiser: customarily an in use position, a little options for eccentric use work. Training as great as apparatus costs can be high. Diamonds have been a specialized sub-section of gemology

Jewellers/Exporters – Exports from a courtesy produce US$ 17.1 billion in 2006-07 opposite US$ 16.64 billion in 2005-06, reflecting a expansion of twenty-six %. While a diamonds accounted for 64 % of a sum exports, bullion trinket accounted for 30.47 %, colored gem stones as great as others accounted for 1.44 % as great as 1.04 % respectively final year. The trade of cut as great as discriminating solid shred US$ 10.90 billion, whilst a trade of bullion trinket yielded US$ 5.21 billion final year. Colored gemstone exports fetched US$ 246.48 million final fiscal, opposite US$ 232.35 million in a prior year.
Future expansion in a gem as great as trinket commercial operation is expected to be driven by increasing exports to a US as great as alternative markets, detached from a swell in made at home consumption.

Model maker: a goldsmith specializing in creation strange steel models. Often an in use on all sides it is a top turn of goldsmithing in most ways. Generally related with larger.


Posted in Career, Designing, Jewellery

Jewellery design in Jaipur by Pearl Academy of Fashion

Indians have been using jewellery for adornment since centuries. The significance of jewellery in the country is evident from the fact that on many auspicious occasions, jewellery forms a part of gifts.

The jewellery sector in India is worth over US$16.7 billion per annum. The sector forms nearly 20% of the country’s exports. As a result of socio-economic changes, jewellery is quickly becoming a lifestyle product. As consumers become more aesthetically conscious and quality becomes standardized, design concerns emerge. Design is therefore the key element which drives demand and sales. The scale of the industry and the paucity of trained designers offer ample scope for professionals in this field.

Pearl Academy of Fashion taps two vibrant and flourishing industry sectors in Jaipur – the fashion industry and the jewellery industry. Rajasthan is the most preferred destination for investments in major sectors. Easy availability of raw resources makes it the natural choice for agro, minerals and jewellery based industries.

 The fashion industry in Jaipur is unique from the point of view value addition in terms of rich heritage crafts, primarily prints, embroidery and traditional craft work. Its strategic location makes it conveniently connected to northern and western India, both in terms of source markets, as well as destination markets. Rajasthan has already emerged as a major centre for higher/ vocational education, and Jaipur offers excellent infrastructural support, in addition to a safe and progressive living environment. For centuries, Jaipur has been a world-renowned center for sourcing of fine-cut precious and semi-precious gemstones. With heavy investment in technology, gemstone cutters have forward integrated and have started jewellery manufacturing.

During the four year under- graduate programme for Accessories and Jewellery design, at Pearl Academy of Fashion students are imparted with an understanding and awareness of historical, social and cultural contexts; they also hone their knowledge of contemporary design issues, drawing upon a historical continuum. There is emphasis on individual visual research, design presentation techniques, practical & theoretical aspects of gemology, jewellery construction and technical communication.

Students are provided a need based opportunity in studying an international language such as German/French/Spanish/ Chinese depending upon market/industry need and for better prospects of the students’ professional career. Once graduated students get the opportunities to work as Designers with Production Houses, Fashion Jewellery Designers, Accessory Designers etc.


Posted in Career, Communication Design, Designing, Fashion, Jewellery, Retail, Textile

Top Design Colleges in India to Make Your Dreams Come True

In the current circumstances, designing is a vastly developed sector calling for inventive and technically sound individuals who have attention to details and great problem-solving skills. Various designing tasks require excellent insightfulness in planning and preciseness for forming products, generating effects and optimizing practicality. Career alternatives in design are unlimited and range from fashion design, interior design, and industrial design to jewellery design, toy design and accessory design.India is abode to some renowned design institutes, located across the length and breadth of the country. You can always find an institute near you irrespective of where you live or seek to live in the future.

National Institute of Design (NID)

The National Institute of Design (NID) in Ahmedabad is hailed globally as a multi-disciplinary institute with high credibility in the area of design education and research. The institute, established under the Ministry of Commerce and Industry, Government of India, is also recognized by the Department of Scientific and Industrial Research (DSIR) under the authority of Ministry of Science and Technology as an industrial design research institute. The NID has also started IT-integrated design courses at the novel campus in Gandhinagar. Courses: The institute offers both undergraduate and postgraduate courses.* Graduate Diploma Programme in Design (GDPD) under 3 faculty streams like industrial design, communication design, and textile and apparel design.* Post Graduate Diploma Programme in Design (PGDPD) under 5 faculty streams like industrial design, textile and apparel design, communication design, IT-integrated design, and interdisciplinary design studies. You can pursue this course in any of the 14 design disciplines.Duration: While GDPD is a 4-year intensive undergraduate programme, PGDPD runs from 2 years to 2 and half years.

National Institute of Fashion Technology

The National Institute of Fashion Technology (NIFT) is one of the premier institutes in India. Established in the year 1986, it was formed under the endorsement and guidance of the Ministry of Textiles, Government of India. Beginning its operations in New Delhi, it has now campuses in cities like Chennai, Hyderabad, Kolkata, Bangalore, Mumbai, Patna, Shillong and many more.Courses: NIFT offers undergraduate, certificate and postgraduate courses.* Bachelor of Design (B.Des) in fashion design, leather design, accessory design, textile design, knitwear design and fashion communication.* Master of Design (M.Des)* Master of Fashion Management (M.F.M)* Master of Fashion Technology (M.FTech)Duration: While B.Des is 4-year program, various certificate courses have duration of 1 year, 6 months, 4 months or 3 months. Master level programs are of 2 years.

Pearl Academy of Fashion

Pearl Academy of Fashion, established in 1994, is the premiere institution for fashion, design and management. Promoted by the Pearl Global Limited, the institute has tied up with a number of foreign universities, including Nottingham Trent University. It also offers a regular programme in association with the Indira Gandhi National Open University (IGNOU). Pearl Academy of Fashion is being run from 3 centres in Delhi, Chennai and Jaipur. Courses: The institute offers a wide array of courses in design, retail and fashion management.* Bachelor of Arts (Honors) in multiple disciplines such as fashion design, textile design, interior architecture design and many more.* PAF IGNOU programmes in fashion design, and fashion merchandising and production.* Postgraduate Diploma courses* Master of Arts in 4 disciplinesDuration: While BA (Hons.) is a 4-year program, IGNOU programmes run for 3 years. All postgraduate programs are of 2 years.

Srishti School of Art, Design and Technology

Srishti School of Art, Design and Technology is a unique art and design institute in Bengaluru with strong emphasis on experimentation and teaching. Founded in 1966, it boasts Centre for Education Research, Training and Development (CERTAD) and Centre for Experimental Media Arts (CEMA).Courses: The institute offers undergraduate as well as postgraduate diploma programs.* Undergraduate Professional Diploma in communication design and industrial design.* Advanced diploma in experimental media arts, animation and gaming, and art and design for education.Duration: While the undergraduate professional diploma is of 4 years, the Advanced Diploma is a 2-year program.

You can find more about other design colleges at My Design Inventory website. They can guide you and mentor you for creating a promising design portfolio and to gain understanding to basics of design and art skills.